Alzati Leadership Blog


Major conflict is prevalent throughout the world. The 21st century is presenting us with daunting challenges. Many which require revolutionary innovation. The same old mud cannot be thrown at the wall as a temporary fix, nor at each other, which is currently a popular pastime.  


Solutions appear overwhelmingly complex. You can shout change from the mountain top or force it through military might but it won’t work. So where do we go from here? To the one thing and only thing that has ever changed the world.


Awareness. Change requires a light-bulb moment in order to wake-up. When people raise their consciousness up a notch or two, they’re more willing to take the necessary steps toward change.


Therefore, as you’re working to create change remember this one small but critical piece of the picture. To raise awareness is not to tear someone down.


It’s to lift them up.


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